Seven steps. No mystery.

Understanding your business and clients

We start by listening, at length. What you do, who you sell it to, what sets you apart, what costs you time. No generic brief: we start from your reality, not from a template.

Defining the message

A website can't say everything to everyone. We decide together: which promise, which tone, which arguments to put forward, and above all what not to say. A clear message converts; a fuzzy message dilutes.

Structure and copy optimised for SEO and AI

We draw the site tree and write the content thinking simultaneously of human visitors, Google and AI engines (ChatGPT, Perplexity, Claude). Hierarchical headings, structured data, answers to your clients' real questions.

Design and integration

Careful, sober, fast execution. No effects for effect's sake: every block serves the message and the journey. A light, accessible website, pleasant to read on phone and computer alike.

Going live

On your hosting, never ours. You remain the owner of everything: code, content, domain name. If one day you want to go elsewhere, you go elsewhere, no negotiation.

Autonomy coaching

A session to take over the AI environment delivered with your website. You learn to request changes in natural language: edit a text, add a page, publish an article. No more quotes for every comma.

Follow-up (optional)

If you'd rather we keep handling it, we keep handling it. Otherwise, we stay available for one-off evolutions, emergencies or new projects. You choose, at any time.